Miss Latina US - the first national Latina beauty pageant in the USA selecting winners to the Miss Latin America of the World Pageant since 1983! |
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For Immediate Release
IDFA Announces 2004 Achieving Excellence
Award Winners
Miss USA Latina
(New Orleans - March 18, 2004) The International Dairy Foods
Association (IDFA) today announced the winners of the 2004
Achieving Excellence Awards at its SmartMarketing conference
in New Orleans. The awards honor the top marketing, public
relations, and advertising efforts for the Dairy Industry. This
year's competition, co-sponsored by Dairy Field Magazine,
featured more than 200 entries ranging from website design to
new product packaging.
IDFA Announces 2004 Achieving Excellence
Award Winners
Miss USA Latina
(New Orleans - March 18, 2004) The International Dairy Foods
Association (IDFA) today announced the winners of the 2004
Achieving Excellence Awards at its SmartMarketing conference
in New Orleans. The awards honor the top marketing, public
relations, and advertising efforts for the Dairy Industry. This
year's competition, co-sponsored by Dairy Field Magazine,
featured more than 200 entries ranging from website design to
new product packaging.
To discuss sponsorship opportunity, contact: Acirema Alayeto
(305) 559-2593, misslatinapageant@gmail.com
(305) 559-2593, misslatinapageant@gmail.com
The award for the "Best Overall Ethnic Marketing
Campaign" was presented to Meadow Gold Dairy of Utah for
its program that used Miss Latina US as its spokesperson to
promote Meadow Gold products in print ads, TV ads, on
coupons and at public appearances. As a result of the campaign,
Meadow Gold has increased sales and brand awareness
among the Hispanic population for its entire product line.
Campaign" was presented to Meadow Gold Dairy of Utah for
its program that used Miss Latina US as its spokesperson to
promote Meadow Gold products in print ads, TV ads, on
coupons and at public appearances. As a result of the campaign,
Meadow Gold has increased sales and brand awareness
among the Hispanic population for its entire product line.
| Sponsorship of the Miss Latina US & Teen US Latina national and state pageants and their winners offers excellent market opportunity and exposure. See below what Meadow Gold achieved with their first promotional campaign using national Miss Latina US titleholder from Utah Evelyn Martinez. They continue to be proud sponsors of the state pageants Miss Utah Latina and Miss Teen Utah Latina and featuring winners in their publicity campaigns. |
| Miss Latina US - the first national Latina beauty pageant in the USA selecting winners to the Miss Latin America of the World Pageant since 1983! |
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